..... production of my digipak

We originally wanted to use the paper bag theme for our album cover, which would show continuity throughout our media products.

This was used within our muisc video

From the image above we tried to recreate it as an album front cover, however it wasnt working as we couldn't transfer the 3D effect on to photoshop. so we went back to the drawing board for some new ideas....

... like this one, it's simple yet bold at the same time. The font for the band name is also used by the Linkin Park's album cover minutes to midnight. the background colour did not have any relevants to to our previous products so we changed it to white. Just like our paper back heads.

As we used the colour of the paperbag head we wanted to also add the crumpled effect. We realised after that one of our evaultion questions wanted us to show how por video related to our ancillary texts, which meant we had to be consistent through all our medi products. For that reson we added faded still shots from our music video into the back cover of the album covers front and back.

 

 

Analysis of Digipak Adverts

Conventions of an album advert that are included in this are the band name, album title and website for the band however what we do not see it’s the album release date which usually are features on adverts.

The Killers image is of a mosaic with a range of such as, purple, pink, white, orange, red, brown and burgundy. When looking at the poster you feel as if you’re in a dream world, like it’s an imagination. This can be a connoting of what the album is going to be like a fantasy that takes you out of your skin into something more beautiful.

The font for the band name is used throughout various albums of theirs and is seen to be constant. It’s bold and white which stands out significantly, especially surrounded by different shades of purple. The Album title is below in black with a smaller font which also is clearly seen.

 The bottom on the advert has a black fade effect with has a clear white bold font stating it’s a brand new album and the new single ‘Human’ on the line below in a smaller font size.

The wording and layout of this album advert is simple but still has an artistic feel to it with the imagery

The Kings of Leon used a frame work cut into four parts; each member face is seen in a frame merged with an image that resembles an eagle. The imagery is clear and is done as if shots from a camera frame.

The font used for the album title resembles that of 80/90’s computer game in the style green with space bars in-between each word. Underneath we can see a brief description of songs from the album that has already been chart toppers. This style is white and in a medium font.

The last line has ‘OUT NOW’ in red and positioned right in the middle of the line. This gives a clear view to the audience/public that this is the 2^nd most important information that need from this topic. When staring at the advert you first see the green as its bright and big , this is don’t to show the album name. Then we see bold red which has the release date aka now so then its connoting to the audience they should buy the album since it’s out now and the middle line written in white already shows that the music is worth whilst as the songs are topping the charts.

At the bottom of the advert we see logos for music website ‘play.com’ where you can purchase the album online.

Getting you up to speed

We recently shoot another scene for our video but this time it had Hayden singing.
We wanted to merge lip syncing into our video so that it used more codes and conventions as Linkin Park within their videos.

Location: Drama Room

Advantages:

• Dark room allowed us to use the typical setting seen in the rock genre music videos
• Light arrangement within the Drama room allowed us to manipulate the lights to whatever we felt would give the best quality to our video
• Black wall is an intertextuality that was also used in Linkin Park's Video 'Faint' showing that we incorparated some of the codes and convetions.

Disadvantage:

• Distrubances from other students
• Working around the Drama teacher schedule

What we filmed:
We shoot Hayden lip syncing and playing a guitar which supported the codes and conventions of 'one step closer' as within the first 28 seconds we see a guitar solo starting the song of. Another thing is shown through that video is the band playing in a dark alleyway with their instruments this was used in our video by Hayden playing his guitar.
Crew:
Me
Cameron
Jahquani
Hayden

Here is a PREVIEW of OUR VIDEO!

http://www.youtube.com/watch?NR=1&v=PvO9jYqR0O4&feature=endscreen 

This also uses an over the shoulder shot

Album Cover

This would be the side of the front cover:

Digipaks are a patented type of CD packaging which is made out card/paperboard. Usually, digipaks can open up like a book or they could have a more unique design, such as a three-part digipak in which one portion of the packaging opens to the right and other to the left. The part of the digipak which is made to hold the CD(s) is made of plastic, which is attached to the paper background. Digipaks are often used for special edition versions of CDs and are typically filled with designs and graphics

Codes and conventions of a digipak:

·         Album art

·         Track listing

·         Card/paperboard packaging

·         Lyric booklet

·         Credits

·         Copyright logo

·         Artistic cover

·         Pictures of band members

·         Quotes from reviewers

·         DVD(s) depending on the type of digipak.

·         Barcode

·         Web addresses

·         Folding packaging

·         Date of release

·         List of band members' roles

·         Square based packaging

Front:

The name of the artist, the name of the album and song list will all be in the same front style and colour.

Spines of the cover:

It usually has the artist and the name of the album. It always has the disk insides format like the CD logo and also would have a serial code, which would define it.

The album uses a cardboard styled casing, which opens like a regular CD case, but then opens again additionally on the right panel to expose the CD inside the digipak. There is also a little pocket (which also folds outwards) on the inside of the front cover on the left that holds the Digipak's booklet, and tour information. When the Digipak is folded out to it maximum potential and the CD removed from its casing, there is a band photo that stretches across the whole of the Digipak.

This is the front cover which uses an illusion effect of darkness when you can see clear light. This is done by the grey water at the bottom of the cover that goes off into a foggy type mist.  The 6 silhouette also add to creating a form of edgy darkness to the cover as they are black. This creates a contrast with the white background that takes up most of the cover. 

                                             

Opening the cover it exposes two panels one has a photo of two of the band members on the left and on the right shows a collage of the band when they were recording the album and the band logo in the middle. These panels keep the house style and it is kept consistent throughout the whole of the Digipak.

 

This is the collage on the right panel with the logo within the middle

CD case open fully

It has three compartments

The first compartment holds the booklet within its pocket. Its also has the image of 1 that makes up of 3. 

The second compartment holds the CD disk with the bands logo on the cover, which usually is the one that holds all the music from the album. This compartment has a plastic disk holder instead of the slit and also the strongest and heaviest part of the digipak. The back has the 2nd picture of to 3 that make up 1.

The third compartment has the 3rd picture that completes the image .

 

Cover flaps over the CD

CD is removed showing a large close up shot of the band

Inside the inside cover is a front pocket that has a of tour programme and CD booklet

The booklet is located inside the front panel in a small pocket, on the front hold the same image that is on the front of the CD case and hold information and lyrics to the songs on the album as additional pictures.

CD

It was a very creative way to incorporate  the bands logo onto the CD with the song list written within the logo at the edge. Whilst still keeping the theme of style.

Back of the cover:
The back cover of the digipak, again shows the band in the same location, with the rack list above them located in the sky, between the clouds. Has a barcode which most albums and any product would have.
Has parental explicit contents logo on it as like a age restriction thing has all the makers and publications at the bottom with billing in small print a back ground for all this information to go on and the main code and convention the names, the numbers of the songs and any special features.

Elements of a Digipak:

Getting up to speed

We re shoot some old scene since on Monday 4th March 2013, we felt they need to be done again

Monday, 4 February 2013 … Shoot 3

What was being filming:

We had issues with filming the original hall scene, as we didn't not have enough extra or paper bag to fill up the crowds.  We then took advice from our Media teacher by using the English block.

Emmanuel was screaming and shouting, drawing attention to himself. This was done to show his frustration and anger towards everything happening to him.

Setting:

English department consisted of a balcony so we could see Emmanuel looking down on the other characters; it also allowed us to see the other characters look up.

Props:

 Camera

Paper bag head

Tripod

Characters:

As we used our media lesson to film it was not easy to film actors so myself and Jahquani took on roles as actress’s as we only needed 2 more people.

Emmanuel

Myself

Jahquani

Roles and Responsibilities:

Cameron - Behind the Camera

Myself - Actress

Jahquani - Actress

Problems:

There weren't any major problems but there was an issue with children walking into scenes when we were filming as it was break for the lower half of the school. All together it was a good day to film as we got the shots needed.

On Wednesday 27th February

 

This is our video talking about our Evaluation question and how we will be constructing it